Free business recovery Training and Resources

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Michigan Works! of Berrien, Cass, Van specializes in educating, training, and employing individuals of all ages. They work with local businesses to find out what keeps them up at night and help them tackle the most pressing challenges they may face, including attracting and retaining talent. If you are an employer in Southwest Michigan looking to hire individuals or if you simply want to provide additional resources to your team, visit our website.  The Michigan Works! website is regularly updated with local hiring events, mobile food pantry stops, training events, and more!

Berrien County and surrounding area organizations are providing education, training, and advice to businesses and nonprofit organizations on how to overcome the aftereffects of the COVID-19 pandemic.  All programming is detailed below and features subject-matter experts on a range of topics that will provide businesses with best management practices and key information on how to operate effectively now and post pandemic. The Fundamentals of Marketing workshops listed below will be held at Cornerstone Alliance.

Women's Intuition in Business: Thriving in a Male Dominated Industry

Women entrepreneurs share their stories of operating a business in a non-traditional role. Join Victoria Knight owner of Hard Hats & Heels, a construction contractor and real estate agent; Gloria Ender, owner of Freedom Finishing manufacturing, and Olivia & Laura Starks of Starks Funeral Home. Their discussion will focus on why they chose to pursue a career in a male dominated industry, the barriers they have overcome, and the advantages in wages and other benefits.

Register in advance: https://us02web.zoom.us/webinar/register/WN_X1X0WTqLRNyEQlUgnRHm3Q

How to Build Your Store on Shopify

 Has the current pandemic caused a need for you to shift your retail business online? Maybe you have been considering a new virtual career path as a shop owner? This 3-day workshop will teach how to build your e-commerce store on Shopify. You will be paired with a web designer that will assist you in creating a website by guiding you through adding your logo, contact information and product images/content, linking your social media platforms, and basic management tools. 

*Pre-requisites are required and can be found on the website. 

Register: https://www.eventbrite.com/e/how-to-build-your-store-on-shopify-tickets-121619421965

Celebrate women in business and participate in this online event encouraging leadership and entrepreneurship with keynote speaker Rhonda Gipson-Willis. Captivating and engaging, Gipson-Willis is a skilled dream catalyst who possesses an uncanny ability to create community wherever she goes. She is the Founder/CEO of RGW Ventures, a leadership development, coaching and training firm. Fueled by 20 plus years in the mental health field, she unhinges reticent potential and makes the enigmatic recognizable. Her ability to recognize untapped potential propels her clients to strive to accomplish their dreams. Gipson-Willis will present "Challenging Our Challenges” teaching how to escape the Super Woman/Man Syndrome. While uncertainty and change are inescapable during a pandemic, learning how to lead through ambiguity/risk and identify what we call “Uncertainty Triggers” will lead to success. You will learn to embrace worry to remain in a state of being a logical and accurate thinking contributor. You will also have the opportunity to participate in our speed networking session dedicated specifically to introduce new businesses started during the pandemic and promote the veteran business owners that have thrived throughout. The Women’s Business Center will premier four new promotional videos showcasing “Who We Are” and the business communities we serve in Berrien, Cass, and Van Buren counties.

Register in advance: https://us02web.zoom.us/webinar/register/WN_vyS6PXHPSoSnc-ACE_B7wA